Read “Marketing in Action Case – Real Choices at Amazon” (Page 88)

Write a summary of at least 475+ words using the discussion questions 3-30 to 3-34 to guide your essay written in APA style, with a reference page and a cover page. APA requires double space. Your essay will be checked for originality via TurnItIn. There is not a target for matching but your instructor will be assessing that you have used your own words with proper in-text citations and quotation marks for direct quotes.

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